Skip to content

Vertical Series

The new frontier of vertical entertainment.

Southeast Asia is the next global powerhouse — 400 million mobile users watching vertical drama. Refinery is leading the revolution: cinematic quality, premium positioning, brand-integrated, tech-enabled velocity.

Why Refinery?

Why Refinery

01

Proven format longevity.

SupermodelMe is the only format to run 6 seasons in 15 years in this region — a testament to audience loyalty and global distribution power.

02

Deep regional expertise.

We don't just shoot in Asia — we are of Asia. Authentic local stories that resonate with the audiences global platforms are trying to reach.

03

Premium positioning.

The 'HBO of vertical dramas.' Cinematic quality with seamless brand partnerships. We don't make filler — we make headline series.

04

Tech-enabled velocity.

X3D Studio (virtual production) and Gengis.ai (AI-enabled production) give us a speed-to-market advantage that's hard to replicate.

Brand Integration Seamless, never forced

Stories that carry brands — not interrupt them.

Every series in our slate is designed for organic brand integration. Product placement, narrative weaves, and branded story arcs — built into the scripts from day one, not bolted on in post.

Luxury & Lifestyle

Fashion, beauty, automotive, hospitality. Woven into character wardrobes, settings, and aspirational storylines.

Consumer & Household

FMCG, home, food & beverage. Natural product moments in domestic and social scenes — never a hard sell.

Platforms & Tech

Streaming, e-commerce, social. Distribution partnerships, in-app premieres, and co-branded launches.

Slate 01 is sponsored by Shopee and Nippon Paint. Teasers June 2026.

Slate 01 — 10 Series Sponsored by Shopee & Nippon Paint · Teasers June 2026

The Slate